keynote@CultureHack 2012: the role of aesthetics in technological production / aesthetic interaction

The keynote talk at Culture Hack Scotland in Glasgow appealed to artists, producers and technologist to  move beyond the purely technology driven approaches and aim to activate users’ imagination. It also raised awareness to the importance of aesthetics in technological production and how such approaches enable an access to human factors facilitating more effective user experiences. //April 27-28th//SocietyM, Glasgow

To read more on the concept of Aesthetic Interaction click here.

CitizenM / SocietyM Glasgow

Culture Hack Scotland is a fast-paced and highly creative event that challenges designers, technologists and artists to make innovative new culture-related projects in just 24 hours. Culture Hack is inspired by the hacker ethos of doing things in the simplest way possible with the maximum effect. Culture Hack enables technology, creative and cultural sectors to try new things out in the short space of time, creating experimental products and ideas away from day-to-day business pressures and agendas.

More info on Culture Hack: http://culturehackday.org.uk/